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Pitching Business Stories

What inspired you to start the business you’re successfully running today? In today’s #magnifymondaymoment video, I explain how to success
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Developing your media mindset in 2020

Do you have a media mindset? If not, 2020 is a great year to cultivate one in order to gain credibility and trust in your brand. Having a media mindse
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The Key Angle to Pitch in 2020

Is 2020 your year to magnify your message in the media? If you’re nodding yes then you have the right idea because mass media exposure elevates the
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Media Goals

Is 2020 your year to shine in the media so that you can stop desperately seeking clients and have them chasing you? In today’s #magnifymondaymo
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Christmas Pitching

Are you under the impression that the Christmas/NY period is not a great time to pitch to media? In today’s #magnifymondaymoment video I explain
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Pitching To Journalists

Have you made this mistake when pitching to media and not achieved exposure? In today’s #magnifymondaymoment video I explain the second biggest
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Pitching To Specific Media Outlets

Do you want to know the biggest mistake people make when pitching to journalists? It’s such a simple error, it’ll probably shock you. The good new
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Melbourne Cup

It’s Melbourne Cup this week and today’s #magnifymondaymoment video has a horse theme but it’s got a twist. It’s about the kindness of hum
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Halloween

It’s Halloween on Thursday – trick or treat anyone? I was intrigued by the story in the news last week involving Kmart and their decision to r