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Materials needed to be considered for TV

In last week’s video I talked about 3 things to have ready when pitching to TV. One of those things was video footage of yourself to send to pro
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How to take advantage of existing media coverage

In today’s video I’m going to talk about how you can take advantage of articles that have been written about either your competitor or a b
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How to utilise the upcoming elections to gain media attention

Are the media too busy reporting on election stories to talk about anything else? Has this put you off pitching your story/expertise to them? In today
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How to become a regular TV spokesperson for your industry

In today’s video I’m going to talk about how you can go about becoming that go to spokesperson for your industry on TV. Now you might be asking is
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Why getting pre-event publicity is more important than journalists attending

When you hold an event, would you like journalists to attend? This is a fairly common goal however in today’s #magnifymondaymoment video I’m going
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How to write for a publication

In today’s video I’m going to answer a question that I get asked all the time, that is “can I simply write an article and hand it ov
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How Easter Could Provide An Opportunity To Achieve Mass Media Exposure

In this video I’m going to try and inspire you to come up with an angle around a world event that’s coming up in order to get some mass me
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How freelance journalists can fit into your PR strategy

In today’s video I’m going to be talking about freelance journalists and how they can fit into your PR strategy. Many media outlets today
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How you can use an upcoming awareness day to hang a newsworthy story off

In today’s video I’m going to be talking about an Awareness Day that’s coming up in April that you could possibly hang a news worthy