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Three Ways To Gain Media Exposure

Are you an online retailer looking for a powerful way to market your business? In today’s #magnifymondaymoment video, I talk about 3 media angles th
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How to gain mass media exposure

What is going on in YOUR #industry. How is it relevant to your business? If you can answer these two questions, you have a strong media pitch. In toda
Women’s Health Week

Women’s Health Week

Awareness days/weeks provide a great opportunity for your to share your #expertise in the media. By showcasing your expertise in the media you gain in
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How to write a successful award submission

Would you like to know the 2 key ingredients that will help you win a business award? If you’re going to make the effort to write an award submi
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Gaining Media Exposure

In today’s #magnifymondaymoment video I talk about one thing you don’t want to get media exposure for. That is your mismanagement of your
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Enhancing Your Marketing Strategy

The three pillars of marketing today revolve around #trust, #content and #personalbranding. Without these three elements, your marketing efforts will
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Communicating with humour

Are you crystal clear on who your target customer/client is? Can you communicate this clearly and memorably when asked by either a journalist or a pot
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The authenticity of an influencer

Have you ever used an influencer to promote your product or service? How did it go? There’s been a lot in the news lately about influencers and whet
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Tweaking your press release

Have you ever tried getting a story about your #award win in the media? Did you succeed? There is one key mistake that most people make when pitching